Here's what I'm thinking, learning and discovering as I build another business to help make content easier.

I can't promise what you read below will be correct, but it will be honest. And I hope it'll help, if you need a reality check, support or re-assurance you'll find it here.

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Check out my blog posts and discover insights and trends in web development and UI design. From essential skills and top frameworks to user-centered design and responsive web design.

I'm Manually Writing Emails Like an Idiot

I'm Manually Writing Emails Like an Idiot

We have over 2,000 users now on Clipflow. Most growth hackers on Twitter says I should automate my outreach. Most SaaS playbooks says founder time is too precious for manual emails. Every course, every template, every "scale smarter" guru tells me to build sequences and optimize open rates. I'm ignoring all of them.

2025-12-06

The Only Advice I'd Actually Take From Jeff Bezos

The Only Advice I'd Actually Take From Jeff Bezos

So there's no business that ever started without someone having a really good idea. It's very common that founders typically think that their ideas are their value to the company. It's one of the

2025-11-14

How to Build a Truly Timeless Brand in 2025

How to Build a Truly Timeless Brand in 2025

How does a brand get worldwide recognition before the internet even exists? Cokes existed longer than anyone on earth has been alive. And apparently the guy who created it did use it to kick a

2025-10-23

Don't start your business without these 3 things...

Don't start your business without these 3 things...

We built a business that ended up being in five offices across three countries to leave and build something here. That's right in the garage. Cuz the most important thing is when you're trying and

2025-10-09

Watch This to Grow A Business The Right Way

Watch This to Grow A Business The Right Way

If you're building or scaling a business and you're constantly second-guessing your decisions, you're not alone. Over a decade ago, I joined what was at the time a very small family business and

2025-10-06

We're on a mission to get our first 300 paying users

We're on a mission to get our first 300 paying users

On Friday morning, I was talking to Ken and I made the mistake of asking him to have a look into exactly what our expenses were at the moment. But what we realized was a little bit intimidating. Our

2025-09-06

You Don't Need Developers or Investors to Start a Tech Business (Advice from a Serial Founder)

You Don't Need Developers or Investors to Start a Tech Business (Advice from a Serial Founder)

This seems to trip everyone up that I speak to. You don't need a software development team and you don't need investor money to get started. So, it comes up quite a bit because obviously we built the

2025-09-06

Building SAAS in 2025 Against The AI Heavyweights

Building SAAS in 2025 Against The AI Heavyweights

If you build a system to work one way and hyperfocus on making things, the system that you build the product that you design will end up much more fragile for it. It'll always be much easier, more

2025-07-06

How to Guarantee Luck. 60% of the time, it works every time.

How to Guarantee Luck. 60% of the time, it works every time.

Creating your own luck is on the top of my mind at the moment because we are investing heavily in creating content and creating as much content as possible so that we're not invisible. So there's

2025-07-06

We Killed Our Highest Converting Landing Page for ThiS

We Killed Our Highest Converting Landing Page for ThiS

You see heaps of advice online about landing pages, how to make the perfect one to convert for your business. Not all advice you read online is going to be perfect for you at any one time. And right

2025-07-06

How a 3 Year Old Taught Me About Persistence in Business

How a 3 Year Old Taught Me About Persistence in Business

Watching my 3-year-old daughter persist at cornhole despite frustration perfectly mirrors and reminds us that consistent effort over time leads to success

2024-11-25

Product Opportunity Tree (It's time to put down some roots)

Product Opportunity Tree (It's time to put down some roots)

Product opportunity trees are great, but if your tree is too top heavy it's gonna blow over in the wind. Let's look at the root structure and support. What opportunities can the infrastructure and team resources actuall support

2024-04-06

Where on earth is my first customer, and why don't they care?

Where on earth is my first customer, and why don't they care?

'But Darrell', I hear you say I'm really solving a huge problem and they just don't respond. Something must be wrong. No there's not, atleast, not with them. The problem is you.

2024-04-05

You don't need data for data-driven development

You don't need data for data-driven development

Everyone I've met in big business over-estimates the value of quantitative data, and under-estimates intuition. When the people trying to intuit product development sit too far from the user, intuition is useless too.

2024-04-04

A Product Roadmap that doesnt suck the life out of you

A Product Roadmap that doesnt suck the life out of you

Shifting rectangles right on a digital gantt chart is f*king stupid. There's only 3 things that actually matter in a product roadmap.

2024-04-03

Why WFH, Hybrid and Remote Work Might Kill your Startup

Why WFH, Hybrid and Remote Work Might Kill your Startup

If there's one thing I remember that stands out as instrumental in the success of our growth in product development at Realhub, it's the tiny office, the overheard conversations and the constant re-aligning and re-development of ideas.

2024-04-02